Chuck Martin is considered to be a Digital Pioneer for more than an era, he is currently the CEO of Mobile Future Institute and a New York Times best-selling author for more than 8 books worldwide.

Martin also writes on a daily basis in a well-read column regarding the m-commerce of media post in which it’s sent to more than 100,000 subscribers per day.

This book is Martin’s latest book in which it demonstrates the impact of mobiles & how it’s taking a new path to be the future of the market worldwide.

In this book, Chuck developed a new model “Six stages of mobile shopping lifecycle” where each stage is thriving with opportunities for marketers to engage with the m-powered consumers in order to influence their choices from location based marketing (LBS) to mobile payment systems.



Register at http://www.digitalmarketingarts.com/2014/chuck-martin/index.php#.U0_A2qjHcl8